Uncovering Hidden Truths for Night Vision

Uncovering Hidden Truths for Night Vision

Overview

Overview

A rock n' roll inspired creative house is ready to change names after 10 years of running the hottest campaigns in the NYC scene. Night Vision is ready for the in-house brand to represent the rockstars that it helps craft creative worlds like Kings of Leon, Jameson Whiskey, and Barking Irons Spirits.

Approach

Approach

A deep-dive into the brand's history and core emotions to present a new and improved identity to the world.


Rebrand, Logo Design, Style Guide and Lookbook